Museum of London are moving to West Smithfield in 2022. They want to become one of the world’s leading museums and top 5 in London for visitor numbers.
We have been working with Museum of London to promote the move, and to engage stakeholders during the planning and development phase. The idea, Museum of Londoners, celebrates the intersection of Londoners and their stories in West Smithfield – an area that saw peasants meet heroes, jewellers meet butchers, and these days bankers meet clubbers.
We also provided the Museum of London with an updated house style. This is used across all internal and external communication and takes inspiration from the colour palette found around Smithfield meat market.
You can see more of our Museum of Londoners project here.