The Koning Willem I College is much more than just a school. Its a unique place with its own restaurant, a garage, a hairdresser, a bank, a theatre and a supermarket. Its a place where 13.000 students learn by practice as soon as they walk through the door. That’s why this trade school is called the Land of Koning Willem 1 from now on. And we welcome you into this land, that has its own flag, map, honorary citizens and even a newspaper.
KesselsKramer developed this new identity that contains a new logo, graphic style, website, app and promotional brandfilm.
Photographer: Annegien van Doorn